AI Insights · Timothy · January 2023
Top 5 Film & Television Apps in Mexico Q4 2022: Performance Insights
Discover the performance trends of the top 5 film and television apps in Mexico during Q4 2022. Key metrics include weekly downloads, revenue, and active users.
The fourth quarter of 2022 saw notable performance trends for the top 5 film and television apps in Mexico, according to data from Sensor Tower. Here’s a closer look at the metrics for ViX: TV, Fútbol y Noticias, Netflix, Disney+, HBO Max: Stream TV & Movies, and Star+.
ViX: TV, Fútbol y Noticias from Univision Communications Inc. witnessed a significant rise in weekly revenue, peaking at approximately $185K in the week of November 21. Weekly downloads fluctuated, reaching a high of about 744K in the same week. Meanwhile, weekly active users saw a substantial decline from 3.7M to 944K by the end of December.
Netflix maintained a steady weekly revenue, peaking at around $60K in late November. Weekly downloads experienced an upward trend, culminating at 302K in the final week of December. Active users consistently increased, reaching 14M by the end of the quarter.
Disney+ saw notable revenue spikes, particularly in mid-December with approximately $608K. Downloads exhibited stability, peaking at 223K in early October. Active users also displayed a positive trend, rising from around 2.5M to 2.3M throughout the quarter.
HBO Max: Stream TV & Movies had a consistent revenue flow, hitting a high of about $289K in early October. Downloads were relatively stable, peaking at 162K in mid-October. Active users demonstrated steady growth, reaching around 1.5M by the end of December.
Star+ experienced a steady increase in revenue, peaking at approximately $120K in mid-December. Downloads showed a similar trend, reaching a high of 149K in early October. Active users saw a gradual rise, peaking at 1.7M by the end of the quarter.
These insights, provided by Sensor Tower, reflect the dynamic landscape of film and television apps in Mexico. For more detailed analytics and trends, visit Sensor Tower.